Buick's LaCrosse gets a Daewoo Badge, Heads to Korea

GM just announced that it will be bringing the Chevrolet brand to Korea, and now it looks like the General will be bringing Buick over as well in the form of a re-badged LaCrosse.
The Daewoo Alpheon, a LaCrosse in everything but name, recently debuted at at the Busan Motor Show. Powered by GM's 3.0 liter V6 and hooked up to a six-speed automatic transmission, the Alpheon is meant to be "a stand-alone luxury product brand in GM Daewoo's product portfolio".
GM Daewoo President and CEO Mike Arcamone said, "With the introduction of the all-new Alpheon luxury sedan, we have added another attractive model to our product portfolio and our first entry in the fast-growing upper-midsize segment in Korea. I am confident that the Alpheon will surpass the demands of the most sophisticated luxury sedan buyers in Korea."
The Daewoo Alpheon is expected to launch in the second half of 2010.

By Phil Alex